LabLink Supply, a medicinal mushroom and mycology supply company, came to me looking to establish a stronger brand and a more professional online presence. Their goal was to create a digital experience that could showcase their products, educate customers, and support a growing e-commerce business.
I refreshed their existing brand and designed a completely new website around it, creating a visual system that felt modern, approachable, and rooted in mycology. I then built the site in WordPress and developed the entire online store using WooCommerce, including product organization, shopping flows, and supporting content such as educational resources and grow tutorials.
LabLink now has a cohesive brand and e-commerce experience that brings their products, educational content, and community together in one place—giving customers an easier way to discover, learn, and shop.